Slang Term

Deinfluencing

Definition

Creators test viral products and recommend skipping over hyped items - a reverse-influencing trend focused on honesty and saving followers money.

Example Usage

"I did a deinfluencing haul - three TikTok shop hits that were actually fails for me."

Origin & History

Reaction to overconsumption and constant product hype on TikTok; grew as creators pushed for transparency.

Related Terms

tiktok shop findsdeinfluencing try on
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