What's Giving Delulu, Brain Rot, and Soft Launch Energy This Week?
From classical chaos to dissociating in Target, here's what Gen Z is watching, saying, and meme-ing in mid-July 2025

Hey trendtracker👀 - this is Drop #002 of genz.ai Trends. We're back with the most chaotic, iconic, and trend-pilled Gen Z moments of the week. From whisper-core edits to burnout memes, here's what's setting TikTok on fire.
🎵 Trending Sounds
- “Someone To Call My Lover (Gen Z Edit)” - Still dominating with delulu parody energy and ‘small girl vs large boy' memes.
- “Chopin Nocturne No. 2” - Classical soundtrack to aesthetic breakdowns and journaling chaos.
- “Scream & Shout” by will.i.am x Britney - Maximalist edits and 'club at home' energy for Gen Z's inner party gremlin.
- “Starships” by Nicki Minaj - Brain rot compilations with Moai heads and glitch-core visuals.
🔥 Viral Formats & Challenges
- “Millennial Rizz Audits” - Gen Z critiques millennial cringe lingo in satirical roleplay format.
- “Just Girl Things” (Dark Edition) - Trauma-core meets irony with soft piano and pastel overlays.
- “POV: You're Dissociating in Target” - Zoning out in nostalgic retail spaces to ambient edits.
- “I'm Gonna Be the Problem” Skits - Meme format for chaotic confessions and unhinged self-awareness.
🗣️ Slang Decoder
- Small Girl, Large Boy - Exaggerated couple dynamics, often meme-ified with Gen Z humor.
- Brain Rot TV - Nostalgia binge fuel. “Watched 3 hours of ‘Full House' edits. Peak brain rot TV.”
- Staycation, Medication, No Question - TikTok phrase for Gen Z's burnout recovery routine.
- Soft Launch Energy - Vague SO reveals (arm, cat, coffee). Peak Gen Z PDA strategy.
✨ Creator Spotlights
- @thepeterguse - Viral monologues about burnout, chaos, and soft millennial shade.
- @joshhublitz - Hits with 'Millennial texting 101' and Gen Z critique skits.
- @loverbboiiii - Drives 'fine shyt' audio and sad-boy thirst trap-core.
- @biancascaglione - Comedy GRWMs + 'Target is my safe space' lore queen.
📈 For Brands Watching
- Use nostalgia-core audio to humanize brand content
- Design meme formats around 'mall dissociation' and 'Target girl therapy'
- Lean into chaotic skits with Gen Z slang like 'staycation, medication'
- Drop AI-generated memes with classical piano for ironic contrast
🚨 Next Drop Sneak Peek
- “Silent vlogs” and the rise of ambient dopamine
- Why Gen Z prefers confessionals over therapy
- AI girlfriends, boyfriend simulators & the TikTok roleplay economy
🧬 Final Vibe Check
Stay weird. Stay early. Stay delulu. - The genz.ai Trends team