•8 min read•genz.ai Editorial Team
How Blur Skin, Cushion Foundations, and Blurred Lips Are Defining TikTok Beauty in 2025?
Unpacking the hottest TikTok beauty slang, sounds, and formats shaping your 2025 glam.
TikTokbeauty trends2025 makeupblurred skincushion foundationslangviral sounds

Explore how the blurred skin effect, cushion foundations, and blurred lips are captivating beauty enthusiasts worldwide on TikTok this 2025 season. Dive into the viral slangs, sounds, and innovative video formats defining this new era of makeup.
🎵 Trending Sounds
- Passion - PinkPantheress's track setting the mood for luxurious makeup looks that blend glam with natural radiance.
- Candy - Energetic sound driving playful and youthful beauty transitions and tutorials.
- QKThr - Aphex Twin's quirky sound perfect for comedic beauty fails and relatability.
- Break - Smooth instrumental used to create calm, engaging makeup routine videos.
🔥 Viral Formats & Challenges
- Full Face TikTok Trends - Showcasing complete makeup looks combining the latest products and techniques.
- Makeup Transition Challenge - Slick before-and-after transformations that captivate audiences.
- Try-On/Review Trend - Honest viral product tests helping followers stay informed and entertained.
- GRWM (Get Ready With Me) - Inspiring routines with personal stories that build community rapport.
- Viral Product Demo - Demonstrations of trending products highlighting real results and convincing viewers.
🗣️ Slang Decoder
- Blurred Skin - The sought-after soft-focus skin effect that's redefining flawless makeup in 2025.
- Clean Girl Makeup - Minimalist, natural beauty look that balances fresh and polished angles.
- Cushion Foundation - A compact liquid foundation trend from Korean beauty, now mainstream in the West.
- Blurred Lips - Soft lip liner smudging creating a romantic, diffused mouth effect.
- Feather Brows - Natural textured eyebrow styling mimicking the soft strokes of natural hairs.
🎯 Additional Trend Areas
- Sustainability in beauty product ingredients for eco-conscious consumers.
- Male grooming and skincare products gaining increasing interest and market share.
- Biotech innovations creating lab-created sustainable cosmetics.
- TikTok Shop rising as a dominant platform for beauty product discovery and shopping.
- Influencer authenticity and deinfluencing trend shaping honest product narratives.
✨ Creator Spotlights
- @daniellemarcan - Makeup artist known for stunning full-face recreations and trendsetting tutorials.
- @almurph18 - Viral beauty tester and deinfluencer blending humor with honest reviews.
- @huda - Beauty mogul predicting and shaping major trends for 2025 and beyond.
- @jialliclegirl - C-Beauty enthusiast bringing authentic Asian beauty trends to a global audience.
- @makaylawuzhere - Bold and confident personality inspiring with GRWM and lifestyle content.
📈 For Brands Watching
- Leverage AI and AR for hyper-personalized beauty shopping experiences to increase repurchase rates.
- Invest in sustainable biotech innovations to meet rising consumer demand for eco-friendly products.
- Engage with TikTok Shop for real-time product testing and influencer collaborations to boost visibility.
- Support transparent influencer partnerships that embrace honest reviews and authentically connect with Gen Z.
- Focus on male skincare lines as the men's beauty segment grows rapidly.
🚨 Next Drop Sneak Peek
- Biotech-powered sustainable ingredients will dominate product launches later this year.
- Expect AR-driven virtual try-ons integrated into e-commerce for immersive shopping.
- Male grooming content will surge with innovative, gender-neutral products gaining traction.
- Beauty scams awareness campaigns to rise due to viral fake product impacts on TikTok.
- Micro and nanoscale glitter body makeup will explode beyond faces to full body art.
🧬 Final Vibe Check
Glow softly, play boldly – 2025's beauty vibes blur the line between natural and glam like never before.